The Backyard at Blas is back for 2019!
We are delighted to be once again supported by Bank of Ireland in this venue exclusively for finalists.
The conversations for this year are as follows…
1.00 The power of numbers
A discussion with the leading industry bodies consumer insights teams, discussing the power of market research and consumer insights into their marketing and new product development planning.
2.00 Marketing in your own hands
For so many producers social media can be the first step into marketing their business, it offers a direct connection with your customer and immediate feedback. There are massive opportunities and challenges, this quick masterclass will offer inspiring material, time-saving tips and strategic tools to capitalise on the opportunity and avoid the pitfalls.
3.30 Protecting our heritage foods
Discussion on the importance of heritage foods. A look at the history of our food culture and how producers can work together to protect our heritage
4.30 Buyer Panel Takeaway
A follow up conversation on the highly anticipated retailer masterclass. This panel will take place directly after the masterclass and pick up on key points from the retailers.
5.30 A story from the beginning…
Producer story from the beginning
10.00 Mindful Eating – Bringing meaning to every mouthful.
Chef/Restaurateur Kevin O’Toole talks about honoring our food and the benefits that come with making every bite count.
11.00 Business Wellbeing & Leadership
Industry experts offer an overview of how to do a quick health check on your business wellbeing.
12.00 Chef’s Panel
The weekend’s headline chefs discussing what a chef looks for when sourcing and how a producer can best prepare to approach them
1.00 Balance between distributors and producers
Discussion on the shift in power between distributors and producers.
Looking at the power of a producers brand and their importance to distributors.
2.00 A producer’s place on the menu
Looking at the power of a producer’s brand on menu. A discussion between chefs and producers on how to responsibly name check on menus and how producers can protect their brand.
You can see highlights from last year’s Backyard at Blas here
Take a little peek at the venue last year in the gallery below.