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Blas na hEireann

The Irish Food Awards

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69% of shoppers influenced by an award win

January 25, 2014 by Irish Food Awards

Research conducted by Empathy Research in September 2012 found that 69% of shoppers would be influenced to purchase a product by the presence of a sticker indicating it had won an award such as an Blas na hEireann Award.Respondents were also most aware of the Blas Awards, with a large majority indicating that they had heard of the awards.

Now, new research conducted by Behaviour & Attitudes in January 2013 has confirmed earlier findings, concluding that awareness of the Blas is significantly higher than for other quality food marks!

Filed Under: Marketing

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Blas na hEireann

Celebrating and rewarding the very best tasting Irish food and drink products, and the passionate, driven producers who make it.

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Diploma in Speciality & Artisan Food Enterprises

September 5, 2025 By Irish Food Awards

Registrations are open for this year’s enrollment of Diploma in Speciality & Artisan Food Entreprises. The Diploma in Speciality and …

LEO Network are announced as supporter of Best Artisan at Blas na hÉireann 2025

August 6, 2025 By Irish Food Awards

This year marks a major milestone for Blas na hEireann as Local Enterprise Offices (LEOs) from across the country have …

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